Design

Website Design

Crafted is your ultimate partner to get an exceptional web design in New York. With keen attention to detail, we produce beautifully designed websites that meet every scale and budget.

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creative agency NYC crafted marketing

Website Design Agency

Visual storytelling

In today’s age of information overload, we’ve always been attracted to finding better ways to simplify the communication of heavy content. There’s a rewarding challenge that comes from creating a great web site that can express so much through so little clutter.

Luxury Home Decor

Michael Aram

Powering Up a Global Leader

Duracell
New York Times

Corporate Digital Solutions

New York Times
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A Brooklyn Chocolatier

The Lost Sense
AMC Networks

Elevating an Iconic Network

AMC Networks
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Elevate Your Sangria

Pavan Liqueur
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Music News Platform

Revolt TV
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Sophisticated Fashion Experience

Works Gallery
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A Smart Home Campaign

Direct Energy
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Today Food Club

NBC
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International eCommerce Site

Banana Republic
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A Seamless Workflow

One Paper Lane
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Re-imagining a Fashion Icon

IZOD
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Tastemakers Social Network

Influenster
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Audio Workout App

Aaptiv
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Sports eCommerce

Under Armour
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NBA League Pass

NBA
ASICS Shift Your Run

Shift Your Run Campaign

Asics

Website Design

Why Your Website Matters More Than You Think

Think of your website as your online storefront. It's the first thing people see when they're searching for you—or your competitors. And let's be honest, first impressions matter. A lot. A poorly designed website can send potential customers running. But a website that's sleek, user-friendly, and visually engaging? That's a magnet for leads and conversions.

At Crafted, we don't just build websites. We build digital experiences. We dive deep into your brand, your audience, and your goals. Then, we translate that into a website that not only looks amazing but also drives serious results. Because a beautiful website is great. But a beautiful website that converts? That's the sweet spot.

Feature Benefit
Stunning Visuals
Captivate your audience and enhance your brand
User-Friendly Design
Effortless navigation and enjoyable experience
Mobile Optimization
Reach customers on any device
SEO-Driven Structure
Rank higher in search results

Essential Web Design Elements

The Building Blocks of Success

A successful website is more than just a pretty face. It needs a solid foundation built on key elements:

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UX Design

We prioritize user experience (UX) to ensure your website is easy to navigate, intuitive, and enjoyable to use.

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UI Design

Our talented UI designers create visually appealing interfaces that are both aesthetically pleasing and functional.

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SEO (Search Engine Optimization)

We incorporate SEO best practices to improve your website's visibility in search results and drive organic traffic.

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Accessibility

We design websites that are accessible to everyone, including people with disabilities.

Choosing the Right Web Design Company

Don't Settle for Less

At Crafted, we pride ourselves on our experience, expertise, and communication. We're a team of passionate designers and developers who are dedicated to delivering exceptional results.

Your website is an investment in your business. That's why it's crucial to choose a web design company that's the right fit. Here are a few things to consider:

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Experience

Look for a company with a proven track record of success. Check out their portfolio and client testimonials.

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Expertise

Make sure they have the skills and knowledge to meet your specific needs. Do they specialize in e-commerce, CMS development, or a particular industry?

Communication Web Design White

Communication

Choose a company that's responsive, communicative, and easy to work with. You want a partner who understands your vision and keeps you informed.

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Right-sized

Web design companies come in all shapes and sizes. Make sure you find one that's the right fit for your project and provides the level of attention and resources you need.

Types of Web Design Services

Not One-Size-Fits-All

Just like every business is unique, so are its web design needs. That's why we offer a range of design services tailored to different goals and industries. Need an online store that wows? We've got you covered with e-commerce solutions that are both beautiful and functional. Want a website that you can easily update yourself? No problem. We'll set you up with a powerful content management system (CMS).

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E-commerce Web Design

Sell your products online with a stunning and secure e-commerce store. We integrate seamlessly with platforms like Shopify and WooCommerce. We design and develop custom, full eCommerce solutions catered around you and your business needs, providing you full control of your online inventory and consumer base. We can take on any eCommerce challenge to create a solution that’s effective for both you and your customers.

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Responsive Web Design

Reach your audience on any device. Our responsive designs ensure your website looks flawless on desktops, tablets, and smartphones. We design beautifully simple, engaging, full-screen experiences, all from a mobile-first perspective. Our approach utilizes fluid grid concepts, allowing your content to fluidly adjust to any browser size. You’ll never have to worry about how your site will display on a user’s various devices.

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Landing Page Design

Drive conversions with targeted landing pages designed for specific campaigns and offers. Landing pages are like laser-focused missiles in your marketing arsenal. Unlike a general website, a landing page has one specific goal: get that conversion. Whether it's capturing leads, driving sales, or promoting a specific offer, a well-designed landing page can make all the difference.

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CMS Development Design

Take control of your website's content. We build custom websites on popular platforms like WordPress, Drupal, and Joomla. Our CMS solutions are custom designed and developed to fully integrate into your website, providing you with a simple interface and all the tools to manage your online presence. Our goal is to create a seamless experience that makes your business operate more efficiently and effectively via the right tools.

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Common Web Design Mistakes to Avoid

Don't Let These Trip You Up

  • Poor Navigation: Confusing menus and broken links can frustrate users and drive them away.
  • Slow Loading Speed: A slow website can lead to high bounce rates and poor search engine rankings.
  • Ignoring Mobile Optimization: In today's mobile-first world, it's essential to have a website that's optimized for all devices.
  • Lack of Call-to-Actions: Clear and compelling call-to-actions are crucial for guiding users towards desired actions.

Web Design Trends

Stay Ahead of the Curve

The digital world is constantly evolving. That's why we stay on top of the latest web design trends to ensure your website is modern, engaging, and future-proof.

Artificial Intelligence

Artificial Intelligence (AI)

We leverage AI to enhance user experience, personalize content, and optimize website performance.

Voice User Interface

Voice User Interface (VUI)

With the rise of voice search, we design websites that are optimized for voice interaction.

Motion Graphic

Motion UI

We use subtle animations and microinteractions to create a more dynamic and engaging user experience.

Dark Mode

Dark Mode

We offer dark mode options to reduce eye strain and improve accessibility.

What our Clients are Saying

  • I shared the site with our internal brand team and they really loved it. Thanks so much!

    laurie-truitt-nbc– Laurie Truitt, Director, Marketing Strategy, MSNBC & NBC News
  • Always a pleasure to work with Crafted. I have great respect for their creative opinion and I really enjoy growing my business alongside their talented team.

    gaurav-mirchandani-opl-client– Gaurav Mirchandani, CEO of One Paper Lane

The Crafted Approach

Collaboration, Creativity, and Results

At Crafted, we have a team that includes some of the top designers and developers in New York City. Over the years, as assembled an A-team of digital professionals who are masters of their trades. From award-winning UX and UI designers, to celebrated Art Directors and expert Technologists, Crafted works with only the best in the industry. We put a hard focus on quality when it comes to our work.

“As we move further into a fast-paced, more mobile-centric approach to content consumption, we strive to maintain a level of experience and usability that remains interesting and immersive for the users. There’s a fine balance between streamlined content and unique engagement, which we handle very well.”

peter-mendez-experience-director – Peter Mendez, Managing Partner & Creative Director

At Crafted, we want to make our websites stand out from the crowd. We do this by creating a carefully constructed, clean experience in everything we build. We like to take the most complicated products or business models and present them to users in the clearest, simplest way possible.

We believe in a collaborative approach. From the initial consultation to the final launch, we work closely with our clients every step of the way. We listen to your needs, your vision, and your goals. Then, we bring our expertise to the table, offering creative solutions and strategic insights. The result? A website that not only meets but exceeds your expectations.

The Web Design Process

A Journey, Not a Sprint

We believe in transparency and collaboration. That's why we keep our clients in the loop throughout the entire web design process. Here's a glimpse into our journey together:

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1. Discovery and Planning

We start by getting to know you. Your business, your goals, your target audience. We'll dive deep into your needs and develop a comprehensive plan.

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2. Design and Prototyping

Next, we bring your vision to life. We'll create wireframes and mockups to visualize the website's structure and user flow.

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3. Development and Implementation

This is where the magic happens. Our skilled developers will build your website, ensuring it's functional, responsive, and optimized for performance.

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4. Testing and Launch

Before going live, we rigorously test your website across different browsers and devices. Once everything is perfect, we'll launch your website with a bang.

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5. Maintenance and Updates

Our relationship doesn't end at launch. We offer ongoing maintenance and support to ensure your website stays secure, up-to-date, and performing at its best.

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6. Marketing

After your product has launched, our marketing team will execute a long-term strategy that will bring you, qualified customers, grow lifetime loyalty, and ensure a high return on investment by diligently monitoring available metrics. These metrics will allow you to fine-tune your website strategy over time to improve your online activity.

Hear from Our Clients

  • Crafted's web design process was incredibly smooth and efficient. They kept us informed every step of the way and delivered a website that exceeded our expectations.

    Inscriptrx Sinthu Sinnadurai Headshot 002 800x800– Sinthu Sinnadurai – Vice President, Inscript

The Future of Web Design

Embrace Innovation

The world of web design is constantly evolving. We're always exploring new technologies and trends to ensure our clients' websites are at the forefront of innovation.

  • Emerging Technologies: We're excited about the potential of virtual reality (VR), augmented reality (AR), and blockchain to create immersive and interactive web experiences.
  • Evolving Design Trends: We stay ahead of the curve to ensure your website is always modern and engaging.

Website Design Talk

Stay up to date on all that is website-design, and what's happening in all of our digital endeavors.

Website Design

Development That Produces Results

Our development team will provide state of the art, cutting edge technology & best practices, that are aimed at addressing all our client’s challenges and business goals.

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Contact Us bout Website Design

Your Partner in Digital Success

Ready to take your online presence to the next level? Crafted is a leading digital marketing agency in New York City, specializing in design, branding, website development, and digital marketing. We're passionate about helping businesses of all sizes achieve their goals through innovative and results-driven digital solutions.

What sets us apart? Our collaborative approach, our commitment to excellence, and our unwavering focus on client satisfaction. We're not just another agency. We're your partner in digital success.

Contact us today for a free consultation.

Let's create something amazing together.

Contact Us
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Miami

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New York City